Webinars are popular in all niches these days, but they are extremely popular in the online marketing niche. In the online marketing world, there are two to three free webinars every day and night of the week. Webinars are web-based seminars where attendees listen to audio over a phone, computer, or Skype. They view the presentation through a web browser on their phone, computer, or tablet. You may think that doing anything for free is a waste of time; However, that couldn’t be further from the truth. Hosting free webinars has many benefits. The top three benefits are converting your webinar into a paid course, selling products, and selling affiliate products.
Free Webinar Perk #1 – Turn the webinar into a paid course
Many marketers use webinars to generate revenue. They record the webinar and copy it to DVDs. The audio is copied onto CDs. The audio is also transcribed and turned into a PDF report. Not only can the DVDs and CDs be sold as physical products, but audio and video can also be converted into downloadable electronic products.
If you want to add more value to your free webinars, you can add two or three premium themes that weren’t included in the webinar. This gives your potential customers more incentive to buy your product.
Free Webinar Benefit #2 – Sell Your Products
Hosting a free webinar related to your products is a great way to sell more of your products. This strategy increases the number of products you sell. Many savvy marketers offer their webinars for free because they know they can promote and sell a variety of their products. You can use this tactic to sell your books, e-books, courses, software, seminars, services and much more. The additional product sales from the webinar will more than cover the cost of running the webinar.
Free Webinar Benefit #3 – Sell Affiliate Products
Even if you don’t have any products of your own, you can still make money in a webinar with your affiliate products. During the webinar you give away useful content. You can mention a partner product or two that can be used as references or guides. Make sure the products you are promoting are related to the topic of your webinar. If your potential customers found your webinar useful, they are more likely to buy. Even if your webinar shows them what to do, but the product you’re selling shows them how, they’re also more likely to buy.
As you can see, hosting your own free webinars can be very profitable. There are many ways to benefit from these webinars when they provide great information. There are many services you can use to host your webinar. Most of them have a monthly fee but traditionally offer you 30 days free. Getting started right away should be more than enough time to make money to pay for the service once your 30 days are up.